This animation was produced for my first 6 week brief of 2nd Year and was created to be played on the Piccadilly screen in London. The title of the project was called 'Protest and Persuade'. The aim of the brief was to produce a piece of work about a cause you are passionate about and I chose to focus on bias in news media and wanted to centre the project around using a hashtag to spread information.
After finishing the animation, I then worked on turning the assets into posters and calling cards, developing the brand as a whole.
Poster mockups can be found below